Fractional Research Director · Atlanta, GA
Precision + Evidence
= Certainty.
Performance claims attract scrutiny. I design the research that makes them hold up — built for regulatory review, not just the marketing deck.
Experience
25 Years Corporate R&D
Global Billion-Dollar Brands
Education
Ph.D., Cognitive Psychology
Purdue University
Standards
ASTM E18 Committee
Sensory Evaluation
Specialty
Advertising Claim
Substantiation · CPG